Solar installer marketing, UK

You got into solar to fit systems.
Not to run ad campaigns.

So we do all of that for you. We run your ads, in your name, and everything after. Every enquiry answered in seconds, the survey booked, the quote chased. You just turn up and fit.

Watch the 5 minute breakdown Book a demo call
~£120cost per booked appointment, from a live board
1 in 3appointments close within 30 days
£4m+closed by one partner through his own ads
30 daysto a booked install on your board, or the £2,000 back

The five minute breakdown

The real board. The real numbers.
The full price, before you talk to anyone.

No form to fill in first. A real installer's account, what each job actually cost him to win, and exactly what working with us costs. If it's not for you, you'll know in five minutes.

Everything in this video is from a live account. Nothing is a mock-up.

Our past results

Real installers. Real boards.

Commercial battery installation by KMM Energy Solutions
£4m in 15 monthsKMM Energy Solutions, closed through their own ads

Kieren co-founded KMM Energy Solutions. We build and run his ads, in his name, in his postcodes, so homeowners know his face before the van pulls up. On his board, a booked appointment costs about £120, and roughly one in three close inside the first thirty days.

One email to his quoted pipeline put eight sales across the line in four days. A genuine reason to act, sent at the right moment. The rest of the numbers are in the breakdown above, off his real account.

Meeting a customer on site at a farm installation
£30,000 in 45 daysPB Developments, generated on the system we run

His ads, his enquiries, his surveys, nobody else's. He didn't touch any of it. The engine runs while you're on the roof, and every enquiry it makes belongs to him alone. The clause that guarantees that is further down this page, word for word.

How it works

We become your marketing company.
You stay on the tools.

Meeting a customer at a recent installation
STEP 1

We film your real installs

We visit two to four of your recent installations and make the kind of video ads homeowners actually believe: your real jobs and your real customers, on camera. No stock footage, because homeowners can smell it.

Solar panels on a new build home
STEP 2

Ads in your name, in your area

Campaigns run under your brand, in front of homeowners in your postcodes who want solar fitted. When one puts their hand up, they came through your ads. There's no pool being divvied up. That's not a promise, it's how the plumbing works.

System readout on a live installation
STEP 3

Nothing slips

The second an enquiry lands it gets answered, any hour of the day. Survey booked, quote chased, and the customer kept warm right through to the DNO paperwork clearing. We track cost per survey and cost per install, not views and impressions.

The price, in full

No retainer. Nothing monthly.
We don't earn until you do.

Most agencies make you book a call to find out what it costs. Here it is instead.

£2,000 once

To build the whole engine. It goes on your card, so it's chargeback-able. Covered by the 30 day guarantee: a real, surveyed, booked install on your board inside 30 days, or every penny back.

Your ad budget

Yours, you set it, and it's paid straight to the ad platform. Never a penny of it to us. Every pound is visible on your own screen.

5% per install

Only once a job is fitted and the homeowner has paid you. On a typical £7,500 install that's about £375, after the money is in your account.

Look at where the risk actually sits. The £2,000 is guaranteed and your own bank stands behind it. The ad money never touches our hands. And our 5% only exists when jobs get fitted and paid. If you're scraping your last few quid together, this isn't the time. This is for installers who can fund a proper ad budget and want a real marketing engine of their own.

Exclusivity, in writing

The clause, word for word

"Exclusive" is the most abused word in solar marketing. So here's exactly what it means in our contract, including the part we can't control.

LEAD EXCLUSIVITY

"Every enquiry Everstate generates and passes to you is yours alone. Everstate will never sell, share, resell, or pass that same enquiry to any other installer or third party, at any time, for any reason. Each enquiry we generate is created for you and delivered only to you.

We can't control whether a homeowner separately contacts other companies on their own. What we guarantee in writing is this: every lead WE generate and hand you is exclusive to you, full stop. That's the line that's enforceable, and it's in your contract."

Everstate Consulting - standard engagement contract

Questions installers actually ask

Straight answers

Is this just lead selling with extra steps?

No, and it's the whole difference. Lead sellers generate one enquiry and sell it to three installers. We build ad campaigns in your name. A homeowner who enquires has responded to your brand, your installs, your reviews. There's nobody else in the conversation, and the contract above puts that in writing.

Why do you show your pricing when nobody else does?

Because the calls go better when you already know the number. You can spend the 20 minutes looking at a live account instead of waiting for a price reveal. And installers who think £2,000 is a lot for a working engine were never going to be a fit anyway.

What if it doesn't work in my area?

The 30 day guarantee exists for exactly this. A real, surveyed, booked install on your board inside 30 days, or the £2,000 comes back in full. It's on your card, so your own bank enforces it, not our goodwill.

How fast do enquiries get answered?

Seconds, any hour of the day. A five minute reply makes you roughly 21 times more likely to qualify a lead than waiting half an hour, and most installers reply in hours because they're on a roof. That gap is where most of your competitors' money dies.

Who is this not for?

Installers who can't fund their own ad budget yet, firms that want leads without answering them, and anyone who wants marketing off their plate but also wants to approve every word. You stay on the tools, we run the engine.

Book a 20 minute call.
Screen share. Whole account. Unredacted.

We'll walk through a live board, run the numbers for your area, and put the contract in front of you. No pressure, no hard sell. You already know the price, so nobody's springing anything on you.

Book a demo call